Got a Big Idea? Pitch It to Us.
We're looking for bold founders with innovative ideas. Submit your pitch and let's explore the possibility of building something extraordinary together.
A Structured Way to Evaluate Opportunities
Our evaluation process is designed to cut through fluff and get to what matters. It covers 15 critical areas that help us — and you — determine if your startup has the ingredients for success.
Evidence-Based
We don't just want to hear your vision — we want proof. We ask for real evidence of customer desire, value delivery, and acquisition capability.
2X or Nothing
Incremental improvements don't win markets. We look for solutions that are at least twice as good as existing alternatives in meaningful dimensions.
Founders First
We care about who's building it. We ask about your side projects, skills, and track record — because great teams build great companies.
What Your Pitch Should Cover
Every great pitch answers these questions. No filler, no fluff — just the things that matter.
-
Startup Name & URL — Your startup’s name and website. First impressions matter — make it memorable.
-
What Is It? — A short, clear explanation of what your company is building. No jargon — explain it like you would to a friend.
-
Customer Desire — What single primary customer desire or “Job-to-be-done” does your product solve?
-
Evidence of Desire — Conversion data, customer conversations, prototype feedback — real evidence the desire genuinely exists.
-
Current Alternatives — Direct and indirect competitors. How is the desire being solved today? Show you understand the landscape.
-
2X Improvement — Where is your solution at least twice as good as current alternatives? What dimensions make the difference?
-
Evidence of Value — Proof customers are getting value — ideally investment of money, time, or reputation from users.
-
Target Niche — The specific customer niche within the broad market that will highly value your product’s improvements.
-
Profit Model — How will you make more money than you spend? Explain the unit economics — both initially and at scale.
-
Customer Acquisition — Your specific plan to acquire customers in the identified niche in a profitable way.
-
Evidence of Acquisition — Evidence your acquisition plan can be executed well and has the potential to be profitable.
-
Competitive Moats — Initial or scale-based competitive advantages that prevent well-funded competitors from stealing your customers.
-
Founder Side Projects — Self-initiated projects the founders tried before this startup. Shows initiative and builder mentality.
-
Founding Team Skills — Evidence for technology and marketing skills. Include links to previous work, profiles, or portfolios.
-
Financials & Funding — Revenue model, expected growth trajectory, and any funding requirements. Be clear and realistic.
The Process
Submit
Fill out the pitch covering all key areas
Review
Our team evaluates every section carefully
Connect
We reach out to schedule a deep dive
Build
Let's turn your vision into reality
What Founders & Investors Say
People who've used this framework to build better pitches and make better investment decisions.
“This framework forced us to cut through our own noise. We went from a 40-page doc to a razor-sharp pitch that actually got us meetings.”
“The 2X improvement question alone changed how we think about positioning. Most founders skip it — that's exactly why it matters.”
“As an investor, I wish every pitch covered these areas. It answers every question I'd ask before I even open my mouth.”
“We used this to prepare for our Series A. The evidence-first approach helped us back every claim with data. Raised 3x what we planned.”
Ready to pitch your idea?
Submit your startup and let us evaluate the opportunity together. We review every submission within 48 hours.